From the encounter between the iconic lipsticks of the Puro range, synonymous with colour and treatment, and the “sensational” Gioiello lipstick by Collistar, Puro Gioiello Rossetto Velvet was born: the new everyday beauty icon designed to enhance every nuance of your personality, enhancing your lips with a touch of colour with a velvety finish.
Thanks to its light and ultra-sensory texture, Puro Gioiello envelops the lips with an impalpable and comfortable film, leaving them soft and smooth.
What makes the formula unique is the combination of Aglianico Grape extract , a natural and sustainable Italian active ingredient with a moisturizing and softening action , with Pink Pepper Berry extract, which acts on the skin's microcirculation, improving and enhancing the pink color of the lips, day after day.